Father’s Day is right around the corner, so it’s that time of year to go to the local card shop to stare at the racks until that special card speaks to us. Instead of going for the mass produced card with the usual joke about golfing/BBQing/recliner sitting, I searched Etsy for something different and found Jerseys Freshest.
Jerseys Freshest is well stocked with handmade cards for all occasions. Each card is hand-cut, hand drawn, hand painted and handwritten by Molly in New Brunswick, NJ. No machines, no computers, all original. I asked Molly three questions…
- JACKALOPE Note Card with Customizable Text Options by Jerseys Freshest
What lead you to create shareable, mailable art?
In its rawest form, the thing that led me to start making my shareable mailable art was my need to create…anything… After attempting to make and keep large scale paintings in my apartment with my husband, daughter, and three cats, I decided that it was time to move on and scale down. I needed to be able to begin the process of making and walk away from mess when it was time for Mom-mode.
Moving away from painting was difficult for me, so I took a nostalgic trip back through my bookmaking materials from classes I had taken while attending Mason Gross. It was fun to see the contrast between my paintings and my books–my paintings were bigger than me, and my books were all small enough to fit in my palm. Now I just had to figure out what to do with my knowledge of paper, small scale, and my supplies on hand. I knew that I wanted whatever I made to be shared rather than stored. Cards were the most obvious answer. They are meant to be shared with others–spreading joy through the mail…breaking up the monotony of common mailbox spam.
All of my supplies, and papers for bookmaking became my new love. So, I set it all up on my drawing table, and started scoring, folding, and making little works of art on cards, enjoying the familiar sensations of making with paper. I began with Valentine’s cards for my daughter’s class, and have been making my sharable mailable art ever since.
I’m a big fan of tiny things too. I also love math and that you’ve incorporated geometry into many of your pieces. How did you come up with the idea to include geometry and origami into your art cards?
I have a fascination for geometry that occurs in organic forms. I think some of my attraction to it stems from my formal training in art–in drawing class they trained me to break down objects, still-lifes, and figures into geometric parts. Outside of that, I also have an interest in geometric systems, which occur all around us in nature, and are reflected by us in art, architecture, and even social systems. The other thing about these geometric systems that I find so fascinating, is the multiple levels in which they occur. A whole, organic form is made up of smaller geometric systems, and then smaller, until you find yourself on a cellular level…It’s just mind boggling. So, I suppose I include geometry in my cards because as an artist I make art about ideas that intrigue me and motivate me to ask questions and search for answers.
Some of your designs are a bit cheeky. How much of your personality is reflected in your cards?
I would say quite a bit. My cheeky designs definitely reflect my sarcastic side. I was raised in a family that strived for maximum sarcasm potential, and it rubbed off on me. And I figure, “hey, if it pops into my head, and it’s good enough to be on a card, then why not?” My other more neutral designs, reflect a quieter side of myself. I am shy, introverted, and obsessive about details. I tend to enjoy animals and nature more than other humans. I think this comes through a lot in the subjects of my designs as well as the meticulously cut lines and forms on my cards.
~ The End ~